Each year the KOA of North America puts out a comprehensive 45 plus page report on the trends, statistics and findings made from the camping and RVing industry over the past year. This year’s report provided a lot of useful information. Below we broke out some of what we consider to be the most useful information and ways you can apply it to your campground.
Instagram turns 15 years old in 2020. So to be frank, if your campground is still not using it, you really have no excuse. Nearly 1 BILLION people use Instagram every month and of those 1 billion, 500 million use it daily.
Over the last 10 years, Instagram has become become a digital link between celebrities, politicians, artists and legions of followers and fans. But most importantly, Instagram has evolved into a marketer’s Nirvana. Owned by Facebook, it is easy to run ads to reach EXACTLY the perfect camper you want at your campground.
Camping and RVing is one of the last sectors of the travel and tourism industry to evolve through the use of technology tools. When I listen to campground owners talk about what they want from reservation management software, the simplest answer is that they still want ultimate control over their reservations. And that makes sense because reservations are the baseline product and revenue generator of the travel industry.
Since starting Bonfire, we have heard a lot brilliant, great and some not so great tips RV Park and campground owners use for their parks. From dealing with noisy tenants to earning more money from passive income, here are a few of our favorites.
Providing experiences and memories to groups of people each week is something that cannot be replaced. That is probably one of the reasons you own a campground or RV Park. But that doesn’t mean that all you are making money on is the nightly rates. Part of providing an experience to your guests is including other optional activities and, essentially, being a concierge. This provides an opportunity to generate revenue from multiple channels. Check out a few ways you can make passive income from your successful campground or RV park.
The allure of glamping, a word association of glamour and camping, comes from the age-old pleasure of having your cake and eating it too. For a growing number of people, glamping offers the escapism and adventure of the wilderness alongside the conveniences of refined, urban living. The effect is less classic rustic campground, and more upscale bed and breakfast.
There are 83 million Americans between the ages of 25-35. By 2020, 1-in-3 Americans will be a Millennial, which means if you want to attract this portion of the population, your park needs to make itself more appealing to these tech driven individuals.
If you have been progressive enough to implement Bonfire’s Simple Reservation Management Software for you park operations, you know that using a few simple to use tools can make a huge difference in your time commitment when managing your park’s reservations. Here is a list of the 8 most useful tools Bonfire has to offer.
Trying to make your park more appealing to new guests while accommodating year after year tenants can be hard. So, what are a few things you can do to combat push back from residents? Here are a few tips.
In the past, it was much more difficult to streamline and reduce the time spent tackling the day to day issues, but with the rise of technology and innovation, automating the campground is as easy as the click of a few buttons. We’ve compiled a list below of 8 tools every campground or RV park can implement to boost business and operate more efficiently.
Figuring out the right balance for curfews for your RV Park or campgrounds is tricky. Finding the right balance between residents and guest schedules, especially when one is there for leisure and the other on a more permanent basis, is hard. Plus, there are many criteria to think about when setting curfews such as lights out, quiet times, your work hours and even checkin times.
At Bonfire we are constantly cooking up ways to make sure our client’s customers continue to come throughout the whole year. Here are a few small and large things you can do to attract customers throughout the fall.
If you do not have a website, social media and the ability to book online, it is almost as if you don’t exist for the 83 million Americans between the ages of 25-35. Yes, we are talking about the dreaded millennials but speaking as one, we WILL NOT book if we can’t online. So here is a breakdown of the things we millennials want to see and what campgrounds must have to get our money.
Having a great campground reservation system is a must in today’s modern world. In 2016 alone, 148.3 million travel bookings were made online in 2016 in the United States and 40% were made just 48 hours in advance. Just look around at the back of huge parking lots and you will find many RVs in the morning hours. A lot of people looking to book the night of are looking for convenience and give up before finding a spot for their RV.
Ways To Make Extra Money Each SeasonAutumn is the most beautiful season and a wonderful time for camping. A great way to showcase that beauty and make some extra money is by photographing it. Keepsakes like postcards, t-shirts and mugs can be emblazoned with your images and cherished forever by campers. This is a good way to grab camper's addresses too. You will need to get their current home address to send them their mugs. You can charge a little more for your time and picture. Use a service such as Vista Print to order the keepsakes.
This month our customer spotlight is on Derek and Vicky Brookshire, a couple who manage one of the most beautiful campgrounds in the country. The Crockery Creek RV Park campground in Ravenna, MI is a resort style RV Park that everyone needs to know about. Vicky and Derek use their extensive knowledge of the area and dedication to customer experience to make sure their campground keeps people coming back again and again. Here is what Vicki had to say.
If you own a campground or RV Park in colder climates it’s vital that you winterize your cam at the end of the summer or fall. Not doing so will cost you a fortune in broken water pipes and in time starting at the beginning next season. Below are a few suggestions and tips to not only winterize your park but also make a little extra cash along the way.
The Holidays are right around the corner and although the seasonal guests are few and far between, now is the time to show your love for those who are long-term or stationary guests. You shouldn't stop there, however. The holidays are also a great time to attract new customers for next season and even reach out to old ones. Here are a few things you can do this holiday season for seasonal and non-seasonal guests at your RV Park or campground.